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Transformation and Opportunity!

In March of 2016, Pittsburgh celebrated its 200th birthday, marking the beginning of its most exciting and transformative period to date! Our region is no longer branded with stigmas of the past, but celebrated for its attractive riverfronts, green initiatives, world-class universities, thriving Downtown with its eclectic arts scene and much, much more. Pittsburgh stands strong with a focus on establishing a brighter future for generations to come.

Western Pennsylvania reformed its economy around finance, information, engineering and
healthcare. The good news is that the most recent census and updates show that the
median age of the residents of Pittsburgh and much of the region is declining. It shouldn’t
be a surprise that the economy of our region has recovered at the same time, providing
jobs that young people previously had to look elsewhere to find.

Pittsburgh is getting younger. The city is also on the radar of those who look for places that
are on the leading edge of technology. Pittsburgh is suddenly cool! The past efforts of
many political administrations and civic leaders have paid off, as emerging technology
companies and natural resource industries are creating demand for workers with the skills
that well-educated and trained younger people possess.

Much was done to make the lifestyle of the region more attractive. The cleanup of our
rivers and air quality – a result of dedicated individuals that improved our quality of life. Investment in our Cultural District created a destination in Downtown, starting a wave of lifestyle amenities like housing and hip restaurants that put Pittsburgh in a league with other very attractive cities. All these incremental improvements helped with the attraction and
retention of younger workers but in the end, the tipping point was the growth of jobs that
required the skills that the 25-to-35 year olds possess.

2016 is a very exciting time for Western Pennsylvania. As these major transformations enhance the Pittsburgh area, our region will continue to blossom. The citizens of the Greater Pittsburgh region have a special bond with their community – a loyalty that many refer to as the city’s true identity.

We are proud to showcase the many assets that make our region so special. Welcome to
the community we are proud to call home. We look forward to seeing you around town!

Kevin J. Gordon
President, Carson Publishing, Inc.

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